Unfortunately the http://www.openmediaweb.org site is down at the moment so I don’t know what else they have done.
The key takeaway is that having an Open approach to Media on the web is fundamental. There are some really important aspects of where we are today.
- Video and Audio are ugly step sisters on the internet. In HTML, text is text with all it’s richness and cultural and literal meaning. Audio and Video are embeds. They can never be fully integrated in the the internetwork, they are blobs devoid of any meaning.
Lightweight specs like oEmbed are helping to resolve some of these problems and enable openness, but we are far from broad adoption. Here’s an example from Hulu;
Direct Video Link – http://www.hulu.com/embed/O3fIj2do8jFZt4xbN4YMDQ
I’m looking forward to seeing more lightweight specifications that can open up closed systems.